Andy Rubin is preparing to enter the smartphone market Essential
the Creator of the operating system Android Andy Rubin is planning to start producing smartphones Essential, which could potentially become serious competitors to the iPhone. About it reports Bloomberg with reference to informed sources.
the Company Essential was registered in November 2016. It includes about 40 people who worked at Apple and Google, the Rubin has held the post of Director General.
the Main product will be a smartphone with a large screen, the Agency said. It is expected that the new phone will be sold in the same segment with the iPhone and the Google Pixel.
the creators of the smartphone to develop a new connector that allows you to connect not only the charger but also other modules. In addition, the company’s engineers are working on the camera for 360-degree photographs. Agency sources claim that the development of additional modules will be able to engage third-party developers.
the new smartphone will be made of ceramic, and the edges are made of metal.
According to Bloomberg, the phone is still in the prototype stage, but Rubin expects that the new smartphone will compete with iPhone and Google Pixel. Sales should begin in mid-2017.